BREAKING: Gold’s Gym Southern California has officially announced it is selling all 23 locations to EōS Fitness, a significant shift for the iconic gym brand. This deal was confirmed in an email sent to members on October 29, sparking immediate interest among fitness enthusiasts across the region.
The acquisition will not disrupt services for current members at the nearly two dozen Gold’s Gym locations, according to EōS Fitness. Members will retain access as EōS integrates these facilities into its expanding network. EōS Fitness, which boasts over 200 locations nationwide, stated that members with qualifying memberships will soon have access to the newly acquired gyms.
Gold’s Gym, founded in 1965 in Venice, California, has been a staple in the fitness community, often referred to as “the Mecca of Bodybuilding,” attracting notable figures such as Arnold Schwarzenegger. The brand has evolved significantly, moving its headquarters to Dallas, Texas in 2013, as reported by the LA Times.
EōS Fitness also operates from Dallas, positioning itself as a formidable player in the fitness industry. Current Gold’s Gym members are advised to await further communication from EōS regarding access details and any changes to membership terms.
This acquisition marks a pivotal moment for Gold’s Gym Southern California, which retains a global presence despite the local sale. As fitness trends continue to evolve, both brands are poised to adapt to the changing landscape, ensuring continued service to their loyal members.
For ongoing updates and more information about this developing story, stay tuned as we monitor the transition between Gold’s Gym and EōS Fitness.
