New Tenants Enhance West Orange Plaza Amid Major Redevelopment

The West Orange Plaza in northern New Jersey is welcoming three new tenants as part of a significant redevelopment effort that has already secured over 33,000 square feet in new leases. The shopping center, which spans 298,000 square feet and is anchored by Whole Foods, is situated off Interstate 280 at the intersection of Eagle Rock and Prospect avenues.

The new additions include VIO Med Spa, which will establish its sixth New Jersey location, occupying a 1,923-square-foot space dedicated to aesthetics and wellness services. Quickway Japanese Hibachi, a popular fast-casual chain based in Rockville, Maryland, will take 1,511 square feet to offer cooked-to-order hibachi meals. Additionally, Namkeen Hot Chicken Joint will introduce its Nashville-style hot chicken with South Asian-inspired flavors in a 1,460-square-foot space.

These new tenants are part of a multiphase outparcel development initiative occurring alongside a broader multimillion-dollar redevelopment of the plaza. A new Target store is currently under construction and is set to open next year, contributing to the ongoing transformation of the shopping center. Improvements also include new buildings and expanded outparcel space, designed to enhance the overall shopping experience.

Ed Vasconcellos, leasing representative for Levin Management Corp., emphasized the strategy behind the tenant selection. “We’re curating a mix of tenants that complement one another and reflect what this market wants — more dining, wellness, and everyday service options in a highly convenient location,” he stated. Levin Management Corp., based in North Plainfield, serves as the leasing and managing agent for West Orange Plaza.

With the plaza already featuring established businesses such as America’s Best Contacts & Eyeglasses, Chipotle, Jersey Mike’s Subs, and Dogtopia, the addition of new dining options aims to meet growing consumer demand. Club Pilates is also expected to open soon, further diversifying the offerings.

Matthew K. Harding, CEO of Levin Management Corp., noted that the ongoing redevelopment reflects the company’s efforts to reposition properties in response to current retail market trends. “With Target coming, new outparcels underway, and strong tenant demand, we’re creating a modern destination that serves both national brands and local operators,” he remarked.

The revitalization of West Orange Plaza demonstrates a commitment to enhancing the shopping experience for the community while attracting both new and established businesses. As the redevelopment progresses, interest from potential tenants remains high, indicating a positive outlook for the shopping center’s future.